Target Markets: KAMA makes different quality of dive and swim products for different market segments. High-end professional dive equipment caters to sporting goods stores, department stores, specialty stores and dive shops. Medium to low-end swim products target at supermarkets, hypermarkets, convenience stores, swim shops, souvenir shops, drug stores and toy outlets.
Its clientele span half of the globe, including Voit Sports, Sears, J.C Penney. K-mart, Wal-mart, Samr Clubs, Big 5, Canadian Tire Corporation in North America. For more details see KAMA website.on TARGET MARKETS.
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